HIGH VISIBILITY. ENGAGING. MEASURABLE.

Design and development is a five step process focused on creating and implementing an lasting visitor experience. Mobile Marketing Tours by leader Full Motion Marketing. Experiential Marketing Tours with full staffing and brand ambassadors

Step One: Research

• Identifying brand program goals
• Obtaining the brand's communication strategy
• Understanding the desired target audience
  

Step Two: Create

• Identifying history of brand
  
• Generating tour concept and recommendations
  
• Working with the brand, or it's marketing agency, to develop a preliminary list of potential events/locations
• Brand Ambassador training
  

Step Three: Execute

• Refining the visitor experience
• Finalize brand objectives
• Take action to refine brand identity
  
• Launching the tour
• Immersing the audience
• Observing audience behavior & response

Step Four: Evaluate

• Is creative attracting brand loyalty
  
• Analyze Logistics
  
• Tactics adjusted

Step Five: Report

• Managed each event with clear reporting
  
• Best practices
  
• What was the direct impact from the campaign